Understand Cruise Pricing With This Guide
July 22, 2025 at 7:17:07 AM

Cruise websites are full of eye-catching promotions — two-for-one fares, free drink packages, onboard credit, and more. But not every “deal” is as great as it sounds.
Here’s how to know if a cruise deal is actually a good deal, and what to look out for before you book.
Understand What’s Included in the Fare
A low price might look appealing, but always ask: what does it include?
Check for:
- Port taxes and government fees
- Gratuities
- Dining options (buffet vs specialty restaurants)
- Beverage packages or Wi-Fi
- Cabin type (interior, oceanview, balcony)
A $499 fare that doesn’t include taxes, tips, or any perks may cost more than a $699 package that’s truly all-inclusive.
Compare the Total Price, Not Just the Base Fare
The base fare is just the beginning. A true price comparison includes:
- Mandatory fees (gratuities, port charges)
- Add-ons like drinks, excursions, and Wi-Fi
- Cost per day instead of total price
A $900 cruise might seem expensive, but if it’s 9 nights and includes drinks, that’s a better value than a bare-bones 4-night cruise for $499.
Watch for “Free” Perks That Aren’t Really Free
Cruise lines often advertise:
- Free beverage packages
- Free Wi-Fi
- Free specialty dining
- Free airfare
But these “free” perks sometimes require you to pay a higher fare tier or come with service charges. For example, a “free drink package” might trigger an 18–20 percent gratuity fee based on the retail value.
Always read the fine print before assuming anything is truly included.
Check the Perks Against Your Preferences
Some perks might sound exciting but offer no real value to you. If you don’t drink alcohol, a free beverage package isn’t useful. If you plan to relax onboard, “unlimited excursions” won’t matter.
Ask yourself:
- Will I actually use this perk?
- Does it enhance my cruise, or just look good on paper?
Use Price Trackers or Deal Alerts
Sites like CruiseWatch, Cruise Critic, and Vacations To Go allow you to track fare drops and set alerts for specific cruises.
Look for:
- Price trends over time
- Flash sales on repositioning cruises
- Last-minute discounts for close-in sailings
Book During Wave Season
The best time to score cruise deals is during Wave Season — January to March. Cruise lines often run aggressive promotions during this period to fill cabins for the year ahead.
Other good times include:
- Black Friday and Cyber Monday
- End-of-quarter sales (March, June, September, December)
Look at the Cost per Night
Instead of focusing on the total cruise cost, divide by the number of nights.
For example:
- $700 for a 7-night cruise = $100 per night
- $450 for a 3-night cruise = $150 per night
You may find longer cruises provide better per-day value, especially when they include extras.
Compare Cabin Upgrades
Promos that offer free or discounted upgrades can be great, but be cautious:
- Upgraded cabins may be in noisier or less desirable areas
- You might lose the flexibility to choose your own location
- “Guaranteed upgrade” just means you could get a better room — or not
Factor in Timing and Destination
Cruises during off-peak seasons are naturally cheaper. Look for deals during:
- Hurricane season (August through October)
- School-year months like September and early December
Just remember that fewer crowds and lower prices may come with trade-offs like limited onboard activities or less-than-perfect weather.
Use a Travel Agent
Travel agents often have access to exclusive promotions or perks like:
- Additional onboard credit
- Prepaid gratuities
- Cabin category upgrades
They can also help decode confusing fare structures and make sure you’re not overpaying.
Summary
A good cruise deal is about value, not just price. Always look beyond the headline number and calculate what’s included, what fits your travel style, and what the cruise will really cost once you’re onboard.
A little research goes a long way toward getting the most bang for your cruising buck.